Author

John Hamilton

Founder of ChatGPTAdsNow • Adtech operator • Writer on GEO, LLM Search, and ChatGPT Advertising

John Hamilton writes about how AI assistants are reshaping advertising, discovery, and customer acquisition, grounded in decades of experience across adtech, media, attribution, partnerships, and zero-to-one company building.

John Hamilton speaking at an advertising industry event

Why trust John’s perspective

25+ years in advertising, media, and adtech

Founder & CEO of TVDataNow, acquired by Moloco

Past roles across McKinsey, QuinStreet, Triggit, LiveRamp, and Credit.com

Published commentary and thought leadership across advertising and adtech trade media

Experience at a glance

McKinsey
QuinStreet
Triggit
LiveRamp
TVDataNow
acquired by Moloco
Credit.com
ChatGPTAdsNow

Areas of expertise

GEO / LLM Visibility

ChatGPT Advertising

AI-Native Media Buying

Adtech Strategy

CTV, Attribution & Measurement

Zero-to-One Business Building

Published in and featured on

AdExchanger
Adweek
Advertising Week
Industry speaking / thought leadership

Recent writing

SEO vs. AEO vs. GEO: What Marketers Need to Know Before Optimizing for AI Search

John Hamilton

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Crawl, Walk, Run: A Practical AI Search and ChatGPT Ads Roadmap for Marketers

John Hamilton

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Why Buying Ads on ChatGPT Without a GEO Strategy Does Not Make Sense

John Hamilton

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What Is GEO? A Guide to Generative Engine Optimization

John Hamilton

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About the author

John Hamilton is an adtech executive, founder, and operator based in San Francisco. He founded TVDataNow, a CTV attribution company later acquired by Moloco, and now leads ChatGPTAdsNow, where he helps brands prepare for AI-powered discovery, GEO, and advertising on ChatGPT.

Follow John’s thinking on AI advertising and GEO

Explore insights, connect on LinkedIn, or reach out to discuss AI-native media buying, LLM visibility, and ChatGPT advertising.